Ecopence | Loyalty based multi vendor E-Commerce and Social Platform
The purpose of this platform is to bring all environment-friendly people and businesses together under the umbrella term "Ecopence."
The Challenge
Ecopence was one of the most ambitious projects we took on during 2020–2021. The goal was to bring environment-friendly people and businesses together under one platform, united by the "Ecopence" brand. The system needed to give every participant a tangible benefit: lower costs, reduced environmental impact, and rewards for green purchasing decisions. That meant building a loyalty program, a multi-vendor marketplace, and a social layer — all in one coherent product.
What We Built
Merchant Registration and ECO-Grading
Users can sign up instantly. Businesses register and then get contacted by one of Ecopence's experts to discuss registration options suited to their model. Every merchant goes through an educational, no-obligation ECO-grading process. Service fees and system integration are tied directly to that grade and the business's ongoing performance.
Loyalty Points and Merchant Panel
Once on board, merchants purchase a plan to buy loyalty points, which they distribute to customers who buy their products. Merchants handle everything from product marketing to loyalty point management in a single merchant panel built for that purpose. To promote products, merchants post to their customer network on the platform. Customers who like, share, or adopt those posts earn loyalty points in return. Promotion drives reward, and reward drives promotion.
Points Redemption and User Levels
Loyalty points are redeemable via a one-time password mechanism, giving discounts or direct purchasing power at merchant outlets and on the Ecopence online store. There's also a user levels program: as a customer accumulates points through purchases and social activity, their level rises and they unlock more benefits.
Super Admin Layer
A super admin layer sits above everything to manage the whole platform. Super admins can create multiple roles for the management team, each scoped to specific responsibilities: Merchant Approval, Social Media Management, Transaction Processing, Dispute Processing, and System Management.
The Result
Ecopence launched as a fully integrated loyalty-based multi-vendor platform combining e-commerce, social activity, and green rewards in one system. Merchants get a self-service panel to manage products and loyalty distribution; customers earn and redeem points across purchases and social engagement; and the platform operator maintains full control through a multi-role super admin layer.